MACO Takes 60% of Gold Star’s Shares, Expanding Media-Ads Business
MACO spent ฿240 million to acquire 60% of Gold Star’s shares, while investing ฿390 million to advertise on BTS Sky Train Column.
According to the approval of the Board of Directors of Master Ad Public Company Limited (MACO), the company had approved Green Ad Co., Ltd., the subsidiary whose 100% shares held by MACO, to acquire the ordinary shares in Gold Star Group Company Limited (GSG), a private limited liability company incorporated and existing under the laws of Thailand which engages in the design, production and hiring for production of a printing media and/or all other types of advertising media, by purchasing 3 million shares with par value of ฿10.00/share, equivalent to 60% of the total shares of GSG.
The 60% of shares were purchased from three existing shareholders, i.e. 1) Proud To Do Company Limited, 2) Miss Penjun Tangjaruwatanachai and 3) Mr. Panwarit Martmueang at a total purchase price of ฿240 million.
Moreover, the Board of Directors also approve Master & More Co., Ltd., the subsidiary whose 100% shares held by MACO, to invest in the renovation of street furniture advertising media located in the are of the columns under the BTS Sky Trains lines by changing the advertising billboard from the still image media to 42 LED screens and 180 light boxes advertising media. The total price of this investment was ฿390 million.
